Showing posts with label Mike Dillard. Show all posts
Showing posts with label Mike Dillard. Show all posts

Friday, April 3, 2015

Funded Proposals - The Secret to Making Real Income in MLM

Most people are going about their online marketing all wrong...

And that's why they never make any real income from what they do.
Most network, affiliate and Internet marketers don't know how to really succeed.The basic problem is that they don't know what they don't know.
Yes, I had it all wrong to begin with, too.
I floundered around with talking to my immediate friends and family and wondering why no one really wanted to hear all about the amazing opportunity I'd found. Meanwhile, I kept buying and trying these products, and doing all of their online courses I could. I figured that if I kept searching around the company website, I'd find the answer.
No, I never did. (But I was meanwhile going more and more broke...)
The answer came when I was just about to give up on the whole company. My uplines was out of town and not available. Nothing I was doing in all these months of work was even getting a prospect in front of me, much less someone who wanted just to buy some of this product. So I sat down, dejected, in front of my computer and started surfing - seeing if anyone else had this problem.
Somehow, I stumbled upon Magnetic Sponsoring and that author's free video bootcamp.

The Secret was hidden in plain sight.

Mike Dillard now devotes his energy to helping others achieve real wealth.People are mostly mis-trained about marketing and "making money". 
As a herd animal, humankind is trained to always follow, to not stand out. Yet it's the real leaders, the entrepreneurs, who take the risks and attract the following.
Mike Dillard found this out - and became a millionaire before he turned 27.  All the clues were right in front of him, yet he was still poor and struggling - because neither he nor anyone else had put them together into a pattern that made sense. 
And when he did, he was able to build his business rapidly and became a name in the marketing world on his own - a "phenomenon". 
His turning point what when he simply decided to sit down and just study what worked, instead of continuing to do what everyone else did.

Simply: you make marketing pay for itself.

Money is tight when you're starting, so the best way to start is the funded proposal.People starting out in online marketing, weather it's multi-level-marketing or anything else, can fall into the trap of thinking they have to spend a lot of money - that they don't have - in order to "drive traffic to them". Great sums are spent on advertising in the hopes that the numbers will turn in their favor. 
But for the vast majority of people doing this, they never  accomplish anything that  is close to their dreams. Because they are following the wrong example.
Leaders lead. And that's the point. When you narrow down what works and focus on applying only what works - it's then you start making progress.
And people start following you because of your success.
Dillard discovered and perfected the "funded proposal", which is simply a system where interested people are attracted to an opportunity and then lead to their own success by giving them low-cost, high-value educational and training materials that they already want, need, and have been looking for.
And after that discovery, Mike Dillard tested these results and made his millions within his own company. Other people were easily able to duplicate what he did and so built a fast-growing team of people using this system. That team grew and grew - because his system was easily duplicated and taught. But while he could have kept this only to himself and his team, he knew that he had to get it out to the world. So...

...he gave it away as a free series of online videos and an inexpensive book.

Mark Hall studied the funded proposal and came up with his unique backend - you can start today!That's where it all started to turn around for Mark Hall. He had been working around his MLM company for literally a decade. When he came across Dillard's work, he was able to quickly get 4 people sponsored on his own and saw how this fantastic system would work for anyone. 
He'd already tried all these solutions being sold online to "get leads" and found that they were too expensive for the average person to get started. Again, they had set the bar too high for someone just starting out. So Hall took his expertise as a web developer and programmer to build a back-end which anyone could afford - so people could learn these basics and apply them, while their incoming prospects funded the simple marketing costs.
So Hall's success again proved Dillard's system could be applied by anyone in anysituation.
And Mark named his backend: "MLM Rock Stars".

You may be asking yourself - so which should I chose?

The answer is "both".
And you can start for nothing but free.
In both cases, Dillard and Hall give away the key principles right off the bat. They tell you immediately what you need to know to succeed - and become outrageously profitable "overnight." 
Once you know how to succeed, it's easy to make your fortune online.The rest of it is providing the additional needed tools and training to streamline what you are now doing to quickly build and lead your own team of marketers. Which means you can duplicate Mike Dillard's success and become a millionaire in a few years or less.
It is, of course, up to you. It's your choice.
Click on both of the above ads on the top left(they'll open in new windows or tabs). Sign up with both for their free materials. Study these. Decide if what they offer will help. 
It's that simple. The clock is ticking - and you probably won't find this page again.
See you in the Online Millionaire's Club. I'll be looking for you there.


Click on both of these now:


Monday, April 28, 2014

A New Book Release - A Review of Mike Dillard's Elevation Income

How to Build A Million-Dollar Company From Your Own Home in Just 90 Days ...Really?!?

Mike Dillard's Elevation Income Review - How to Build a Million-Dollar Company from Your Own Home in Just 90 Days - Really?!?
(click for larger size)
To begin with, I was caught by surprise.

I was doing my usual, which was working at the daily grind of my slow, but steady home business (of publishing books) when I got this email about a new release coming out.

But it said nothing more than “Dillard was releasing something new, and did I want to be part of it?”

I knew of Mike Dillard from his days in Magnetic Sponsoring. This is where he “almost single-handedly revolutionized the Network Marketing industry” – simply by introducing them to Attraction Marketing, and the Self-Liquidating Offer (“Funded Proposal”)

After that, he'd gone on to build something called the Elevation Group which I hadn't paid much attention to, since it was beyond my price range.

Then I got another email saying how to login to the affiliate members area – and once I got in, I started reviewing his descriptions about what was being offered...

The reason I'm finally publishing this - is so you can learn from someone who's been there, drunk the Kool-Aid, and survived.

(From the Introduction)

- - - -

This book has just been released (today, actually.) 

You're in luck that I thought to give it a landing page so you could find where and how to get your own copies.

This is part of the Online Millionaire Plan book series. (Which I'll get together in a bundle for you at some point...)

Where To Buy Your Copy

Paperback:

ISBN 9781312144651
Edition beta 0.1a
Publisher Midwest Journal Press
Published April 27, 2014
Language English
Pages 202
Binding Perfect-bound Paperback
Interior Ink  Black & white
Weight 0.79 lbs.
Dimensions (inches) 6 wide x 9 tall
Support independent publishing: Buy this book on Lulu. (Coming soon to Amazon..)

Ebook:

Buy Mike Dillard's Elevation Income Review on GooglePlay Buy Mike Dillard's Elevation Income Review on Kobo Buy Mike Dillard's Elevation Income Review on iTunes Buy Mike Dillard's Elevation Income Review on B&N Buy Mike Dillard's Elevation Income Review on Lulu

Resources 

Links in this book (in case you got the hardcopy version):
Overall -
Elevation Income Offer (go ahead and sign up for "future notices", then they should send you a link to the sales page.)
Elevation Group - membership to how to invest your extra income.
Magnetic Sponsoring for MLM home businesses

Fulfillment -
Infusionsoft

Affiliate Site Alternatives - 

Email Service Providers - 
AWeber (recommended)

Membership Paid Hosting -

Membership Self Hosting - 

Product Creation - 

References - 
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Monday, January 27, 2014

Don't Sweat the Cost: Even cheaper ways to build a membership

You get what you pay for in building a membership site - even if it's your own sweat-equity

(photocredit: jonkeegan)

I was just about to wrap this up review of Mike Dillard's Elevation Income and publish it as a book (after being distracted by various other subjects and projects) when I found a solution to other problems which fit here.

That makes this a footnote or postscript of sorts.

As you recall, the secret to his millions was a membership site pushed by affiliates.

The trick to pulling this off is to figure out how to do it without the expensive solutions he was pushing in his video's.

A little research found this:

You can actually set up a membership on a Blogger blog.

This means your costs are already covered. No additional expense. Except your own time.

There are really just two ways -

  1. password protect the entire blog, make it private and by invite only. 
  2. add a script which password protects any whole page/post or just part of it. 

This password function has been built-in to Wordpress for years. My point with Blogger is that you can get it hosted on their servers for free, and being part of the Google+ scene will probably make your site and content rank better. (Wordpress.com has numerous fees for hosting your blog there - and simply won't let you put affiliate or sales links on their free blogs.)

I first ran across building a Blogger membership site in Blogs by Heather. She said you could either protect the whole blog, or use a script to protect a whole post or page.

However, I searched wider to see what else was available and find if anyone came up with the same conclusions.

This post from Silly Girl gives a very nice script that's found on vincentcheung.ca and is able to selectively block just some parts of the text. (With another, shorter tutorial on that script at Simple Blogger Tips.) That's probably your best bet overall, since the non-member could become enticed to see what they were missing - and you don't have to have "Pro" and "Free" sections delineated as much. (Again, they get what they pay for.)

The whole page method would give you links to pages that don't show up. (Harder to do this with posts.) However, it would be good for ecourse delivery.

Drawbacks
The drawbacks to this overall is that you can't easily run your own affiliate program, that you can't do split-testing.

The other point is that you can't drip content and then have it disappear. (One way to get people to buy the book based on the content is to have their original content go by-by after several weeks. Should have downloaded it when they had the chance. Now they have to buy the book to get your hard-won content. Of course, that has the benefit of now being readily available on their tablet or smartphone in one package...)

And finally, all these solutions have only one password. Meaning that eventually your hard-coded password will find its way onto forums. You'll need to reset it at least once a year or earlier.

That leaves our best solution being a plug-in-based Membership site built on a Linux-based Wordpress self-hosted as the best bet overall. (And you should host it on Amazon's scalable cloud, which is yet another research job I won't hold up the book for.)

Pluses
The pluses are that you can start immediately with nothing but the autoresponder and domain name you already have. External affiliate sites (as already covered) can provide you with the recurring payments you need, and will handle the refunds for you. Meaning costs are next to nothing, just a lot of work figuring out how to get it running. See the tutorials.

A side note is that even if you post on Blogger, the point is to give it a CNAME so it's not [YourNiche].blogspot.com, but rather [YourNiche].[YourOwnDomain].com - this should tell Google's bots that it's a "real" blog, not a cheapo.

The bottom line, is of course the value of the content, regardless of what hosting you use.

That's the un-stated real sweat equity in any site you put up. I've seen some otherwise well-marketed memberships fall apart when you saw how cheap the content really was. (They called it "underground." I called it "amateur.")

- - - -

Now it's back to the book. I'll put a nice link and cover-shot up when it's done, so: Stay-Tuned; Subscribe.
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Tuesday, November 12, 2013

Getting Your Home Business Started for Less than Scratch - It's possible...

Cloud-based Profits - or Pie in the Sky?

photo: Mike Licht, NotionsCapital.com


(These are some notes based on reviewing all I've said on this subject and boiling it down to barest basics.)

Anyone can actually start earning income online with no outlay at all - besides sweat equity. With cloud-based free services, this is the updated equivalent of "Bum Marketing." In that scenario, a person simply did article marketing (like a bum in a public library) in order to generate traffic. While the article directories have mostly been de-valued by Google (not all that relevant, or you'd see them in the top listings) - they've been replaced by others such as Google-owned YouTube.

For my own curiosity, I wanted to see what "bottom" looked like. We've already seen how millionaires approach this...

Nuts and Bolts

There are 4 parts to making income online at its base:
  1. Discovery - how someone finds your page.
  2. Sales page they can buy your product (some call this a landing page, but that’s a bit miseading.)
  3. Shopping Cart to accept payment.
  4. Thank you page (which has the delivery link.)

The barest minimum could be a Google account: using Gmail, Blogger, and Google Checkout. Blogger holds the pages, and Checkout makes the sales. Oh - you'd also need an info product. You could create this with Google Drive and export it as a PDF.

You're probably still missing a way to get customers (other than a chance finding of your blog) - and you'd be doing the fulfillment by hand.

The greater idea we want to work with here is to create recurring systematized passive income. Meaning that you're earning extra money online using semi-automatic systems instead of having to manually do all the details.

Without automation, you have just created another job for yourself - kinda like a franchise where you are working harder than if you had a regular job, plus being in debt for the license.

Discovery-Sales-Delivery.

Discovery has a front and back end.

The backend would be an auto-responder. This allows you to answer and originate messages with a script doing your talking. So you can deal with queries about your product 24-7.

The front end of discovery is putting your target where people are aiming. For information products, you go where people are looking for answers. 
  • blogs
  • video sites
  • doc-storage sites
  • ads 
  • email
(Article Directories and static websites used to be on this list, as well as some content sites such as Squidoo and Hubpages - but we want to deal with the cost-effective sources. There are many discussions on this, and these change regularly. At this writing, these 5 are the best traffic-producing options.)

To get into people's email, you need to be introduced to them - because people have to give permission for you to send them stuff. 

We then go to find people with lists of permissions-already-given recipients. These are Affiliate Marketers aka: Joint-Venture partners. (Again, there's a huge body of data on this.) The trick is to let them do the introductions for you. So you make it worth their while (the juice is worth squeezing.)

Interestingly enough, affiliate sites such as JVZoo, and DigiResults also make it easy for you to host your content securely as well as your sales pages. They also do the shopping cart for you (for a small fee.)

Meaning with an auto-responder and an affiliate site, you can have regular income. This is known as Affiliate Marketing.

Recurring Income


The next trick is to set up your content so it can get paid for on a recurring basis. (Affiliates love that, too.) Otherwise, you are constantly working to find either new customers, or additional new products to sell them.

This is where you take the next step of getting your own membership site.

And that is Mike Dillard's sole claim to fame. His Magnetic Sponsoring was built into a large set of related products (sales funnel) which people could buy over time. The main recurring income came from a monthly newsletter to keep people updated in the Network Marketing business. His Elevation Group was built on his own quest for finding how to invest his money to make more money, rather than just spending it on "doo-dads." So his regular monthly content people would subscribe to at a hefty $97 per month. He started out with 8,000 subscribers - so do the math.

Membership sites can be set up to "drip" content, meaning you can deliver courses of material over time, where people pay you for it as they get it. You can then also offer additional related courses as well (your own sales funnel.)

As you systematize the content-delivery, as well as affiliate acquisition, you then leverage your time for increasing amounts of regularly-arriving income.

Where you re-invest that income into other passive income-producing sources, you start building real wealth - which will soon get beyond the point where you could ever spend it all on doo-dads, no matter how hard you "worked" at it. That is why so many of the ultra-millionaires become philanthropists - finding worthy places to invest their excess wealth where it would do humankind the most good, and get the greatest return.

Starting from less than scratch


All of this can be started for next to nothing (or even while you're in debt.)

The whole point of a home business is to make income without additional expense. It's profitable from day one. Of course, you're spending your time - and that is the entire game here: how to get maximal return for the time which you are required to spend anyway in your life. You can always make more money, but you can't make more time. 

The core of your business is your own list of people who trust you to send them great content. An autoresponder such as MailChimp is free to start with. Other services have their own introductory offers which make this essentially free to get started. 

JVZoo and DigiResults will host your sales pages and content, as well as running your shopping cart. They will also introduce you to affiliate sales-people to create your sales (and add to your own list of customers.) Both of these are free. You can integrate your payments via PayPal or Payza for free as well. All of these take a percentage of sales, but very slight. Costs you nothing up front.

Your membership you can pay for with profits from your sales. You'll need a one-time fee for a domain name, some hosting, and a Wordpress plug-in. This can be about a $100 one-time and $10 monthly total.

Once you're through the learning curve, then it's just a matter of tweaking your systems to make them more efficient.

And counting the money coming in, plus figuring out where to invest next.

Staying at Scratch – or Making Millions

Of course, it's completely your option to stay broke. Lots of people choose this as their own path through life.

If you're reading this, you're probably not one of them.

The key handbook, if you don't already have your own copy, is Think and Grow Rich by Napoleon Hill.


The rest is up to you.
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Tuesday, November 5, 2013

How I got my own membership started - despite nightmares and angst.

The show-and-tell of a relatively painless process, even though the wild dreams didn't help as I fretted over it...


Building Your Home Business Membership Nightmares: Maybe it was that drink I had before sleeping..

Maybe it was something I drank before bed...

It turned out to be much simpler than I thought. But perhaps not so straightforward as I liked.

The goal was simple - get a page up I could start converting my existing list over to a free membership.

The problem is that you can do so many various things with this plug-in - where to even start isn't obvious.

I actually had to back-track and follow their setup guide. (Duh.)

From their Insta-Member Quick Guide:

A. Configure Insta-Member for the first time.


1. Get into Insta-Member (should be last on the bottom left) and then click on Setup/Configuration:

Insta-member set up and confituration menu - home business membership

2. You'll get to a page which has all the basic configuration options. I've collapsed them so you can see the main areas, plus the additional tabs. You can see that the back end to Insta-member is quite powerful: 


3. On the Membership Configuration, select the country currancy you want to use (default is USD, but is lists about 20.)

4. You next want to verify that it's created a Membership Handler page, as a placeholder for registration.

5. Set your membership home page. This I set to the Sample Page which Wordpress creates on install. (I'll certainly change it later - this is really just to get familiar and test the scene.)

B. Payment Integration Setup 

Second menu button on the upper right is Payments.

1. While there are two types of payment - direct (PayPal, Payza, 2Checkout, etc.) and 3rd Party payments (Clickbank, JVZoo, DigiResults, WSO Pro, etc.) only direct payments integrate with the internal affiliate program.  Payments via external sites will have to be tracked there.

2. I followed the instructions to set up PayPal - or tried to. PayPal has changed its interface recently, so even the PayPal's online PDF's don't tell you how to find this. Your looking for Instant Payment Notification. (It's at https://www.paypal.com/webapps/customerprofile/summary.view) Once you turn it on, then you copy the address Insta-Member gives you into the IPN settings (click on "Edit settings" button.)

3. On this page is also the Third Party Payments section, which expands to show the 10 major outlets. (Worth investigating whether to enable your product on one, or several, or all of them in order to get maximal distribution and reach for your membership...) For now, we're sticking with PayPal.

Note: Obvious perhaps, but be sure to click the "Update Settings" button before you leave any given page.

Note2: I checked into email settings.  Insta-Members built-in emails use the local server's resources. Their limit is default at 200 per hour. One rabbit-hole I got into at this point was configuring the auto-emails from my Insta-Member plug-in to use Gmail's SMTP server - so I don't use my domain-server for emails, but Gmail instead. It turns out you can only send 99 emails in a 24-hour period. No details of what happens to the emails if you exceed the limit - undoubtedly they'd be rejected, but I don't see what would happen - or if you would even be notified if they didn't go. Checked out Amazon's SES email service and found their initial limit is 200 per day (although this can be raised) -  with all emails held until the 24-hour limit cleared for each item. Underlying suggestion? Keep it as default.

Back on the Integration page, I went ahead and integrated Amazon web services, reCaptcha and Facebook, as these are free with little time to set up. The Amazon S3 service is a way to protect your downloads and are reportedly very low cost. Again, this is not your bandwidth, so would help on the backend and security.

C. Create A Product.

Of course, you can simply set up a test which uses your Sample page that WP set up as part of its installation. But what you see here are the key points which Mike Dillard went over in Video 10. For every product you sell on line, you are going to need:

  • A landing page/sales page.
  • A download page
  • A redirect page for One-Time-Offers (OTO) - or send them to the main page to skip this.

On this page, you can also integrate the product directly with a particular list from your autoresponder. (While I don't know how this works yet, I'm sure it will be coming to me.)

Another point is to be able to register subscribers to your webinars with GoToWebinar - up to 7 different Webinars. So you could actually sell training webinar access with this. Once you ramp up, it might be an affordable part of a launch process - http://www.gotomeeting.com/online/webinar/pricing

Next after this for paid products would be setting up the Affiliate plans, with either or both internal affiliate sales and external through 3rd party hosts. (Free doesn't need this - so to grow this rapidly, it's a good idea to figure out something valuable that affiliates can share for you.)

Drip Content

This was a burning question I had - how to drip content. I found it under the Products -> Protect Contents:

(click to enlarge)
You can protect content under posts, pages, categories, local files, and Amazon S3 files. Which gives you tremendous capability to enable content of all sorts.

Upsells


This is another fascinating one. While PayPal and Payza only allow you a single OTO/cross-sell offers, with other providers you can go into 4 levels, with both up- and down-sell offers. This function can tell you a lot about your pricing while also generating additional revenue. Hit them when they are in a buying mood while their wallet/purse is already open...


Wrap Up


Well, now that our feet are soaking wet, you know know what it takes to get a free membership up and running on your own inexpensive-but-powerful membership site.

Not that bad, eh? And it holds true that you can be up and running in minutes, and open for business on your first day if you already have the content ready. Like books and stuff you've already written. 

Key work coming in will be to generate sales pages - at least one.

Which brings up the point of split-tests. This was highly emphasized by Mike Dillard in a couple of the videos. You need to be constantly testing everything. 

Unfortunately, I didn't find this to be possible with Insta-Member. However, their earlier product, Insta-Builder does. And you get some great graphics to build your sales/landing pages quickly. It integrates right into Insta-Member on your edit page, so can speed your starting. 

At least that was my logic when I bought it for myself. 

Yes, it adds a little to my learning curve for this subject. But I think that it will save me time in the long run. The justification for it's low $47 price is that you've already saved that much with your Insta-Member purchase. Most of the other solutions start at $97 and don't have all these features. (In fact, one review I found only recommended one other membership program as useful - and it starts at $197...)

- - - - 

This post wraps up the series. You don't need me to tell you any more. Now you have to get to work and build your own. 

There's some other details which will show up from time to time (like your ability to send an email directly to members: all, those who have or haven't bought, or affiliates only. Sure, it's not as great as your autoresponder, but perfect for a quick text-only post out of the blue.) And I'm sure there are more easter eggs to find. But that goes beyond this blog purpose, and anything vital that you need to know. 

You already have access to all of the Insta-member PDFs (OK, there's the link again) so you can check it all out for yourself. I've got other pans on the stove and have to finish cooking this one.

What's left for me is to collate this into a book so I can tell the world - and give everyone a link to my new free membership. That's the opt-in form on the upper right - go ahead and fill it out, OK? Lots of great valuable stuff like free review copies of books, plus discounts on ereader-ready and printed versions. Not to mention discounts on upcoming launches...

See you up the line.


Robert



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