Monday, October 21, 2013

Real Meat and Bones: What Elevation Income consists of...

Here's the Hype they've sent out to affiliate sales people about their course. Sure, it's got facts in here - but you're going to have to wade through the copywriting and sales to see what's really on offer.

I'll give you a breakdown later today or tomorrow about the real inside scoop (I've been studying it ever since I got access) and will let you know the true bottom line of these. I'm still wading through the long videos, however. (How they did all these in a single day is another point entirely...)

"Elevation Income: One of The Most Detailed And Complete Courses On Entrepreneurship Ever Created..."

Our goal with Elevation Income was to create the course we'd want to hand down to our children, allowing us to pass on our most valuable knowledge to them. With Robert's expertise on building, scaling, and managing companies, combined with my expertise on marketing and product development, Elevation Income represents one of the most detailed and complete courses on entrepreneurship ever created... Here's just a brief outline of what it contains...

Lesson #1: How to Come Up with a Life-Changing Business Idea in Less Than 10 Minutes...

We start with one of the biggest road blocks or objections faced by would-be entrepreneurs, which is the lack of a solid business idea. EVI students will watch as Robert and I uncover at least ten, million dollar business ideas in various industries, and teach them how to conduct market research in order to validate the real-world potential of their idea.

Lesson #2: The More People You Help, The More You Make - Finding Your Elegant Solution...

As Robert likes to say, "there are no bonus points in business for degree of difficulty..." So in Lesson 2, we take students through the process of creating a business model based upon an "elegant solution" for their new idea. Because we expect this to be the very first business most students create, the focus is on creating a business and product with simplicity, speed, and as little capital as possible.

Lesson #3: You Are One Skill Away from Making Your First Million Dollars. Here's What it Should Be, and How to Get It...

As we both know, there's no such thing as a million dollar idea... Only million-dollar execution. In Lesson 3, we'll dive into the catalyst that separates those entrepreneurs who make money, and those who don't, which is the skill of salesmanship. Whether it's selling a room full of venture capitalists and investors on your idea, a brick-and-mortar business on your social media services, or cold traffic on your squeeze page, learning how to sell is usually the missing ingredient that leads to real results.

Lesson #4: How to Turn Your Business into a Magnet for Customers, Clients, Employees, and Traffic Partners...

In this session, students will discover the magic ingredient that took The Elevation Group from a simple idea, to a tangible business with more than 10,000 paid members in its first 90 days. They'll learn how to use the attraction based marketing strategies, which are responsible for generating over $40,000,000 in revenue for my two businesses, and how to apply these same strategies when it comes to recruiting affiliates and "A" level employees who are motivated by your company mission, rather than money.

Lesson #5: Wiring Your Mind for Money

While you and I have mastered the ability to manifest our success through applied focus and belief, this is typically a completely new concept for first-time entrepreneurs.So in Lesson 5, we teach EVI students how to reprogram their minds for business ownership, and how to protect their dreams from the challenges that will come from friends, family members, and even customers as their grow their empire.

Lesson #6: Ready, Set, Go...

Now that they've seen the big-picture of running a business, it's time to dive into the nuts and bolts of starting one. Between us, Robert and I have gone through this process more than two dozen times, so we're going to teach them exactly what to do and how to do it cheaply. In this session, students will learn how to choose the perfect business name and domain name, how to do a trademark search, how to create their legal entity, how to acquire the needed legal disclaimers, find the website developers and services we use, and get a merchant account.

Lesson #7: How to Create Marketing Systems That Automatically Tell and Sell for You 24/7...

This section of the course is extensive... In fact, the written content alone for Lesson 7 is over 200 pages in length.They'll learn the principles behind direct-response marketing, my personal 5-part formula for copywriting, a map of the business model most of us use: list-building, front-end products, back-end products, upsells, and continuity, and most importantly of all...They'll get real-world examples for everything, including screen shots of our most successful capture pages, dissected emails from our most successful affiliate promotions, copies of our most successful sales letters, and the entire launch series for EVG which produced over $3.2MM in it's first 7 days of business.

Lesson #8: How to Hire and Build an Incredible Team of "A-Players"

As their business continues to grow, they'll need to start hiring people. As you probably know all too well, this is a crucial step because making a wrong hire is the single most costly mistake a business owner can make. The process of hiring, and firing is one of the most foreign and dangerous pitfalls for all new entrepreneurs. Thankfully, Robert is one of the best team-builders and leaders I've ever seen, and his wisdom on this topic is priceless.

Lesson #9: The Financial Metrics and Statements We Use to Run Our Companies...

To run a profitable business, there are a few critical pieces of information that you must watch like a hawk, so in this session, Robert and I will share our Key Performance Indicators (KPI's), with EVI students. We include and define every KPI we personally use in our companies for our financial metrics, and traffic and conversion metrics.

Lesson #10: Bringing Your Business To Life: How To Set Up Your Shopping Cart, and Make Your First Sale...

I am not a techie, I can't program, and I don't know HTML. But thankfully, there are some incredible tools and systems we've all used over the years that allow us to set up an entire business for very little money, and without any tech experience. In this session will be sharing these popular services with our EVI students, along with some of the most valuable content in the entire course, as I candidly share my very, very, very expensive lessons learned the hard way when it comes to technology.
 

In addition to the 20+ hours of video training and 500 pages of written content, all EVI students will receive the following bonuses during this (IMO) Initial Market Offering...

 

BONUS #1: EVG's Top 10 Ads...

I had my director of marketing here at EVG pull out our top 10 ads, along with the conversion numbers, so they can see the ads that have built EVG into an 8-figure business.

BONUS #2: My $25,000,000 Sales letter...

Every EVI student will get a PDF copy of the very first sales letter I wrote back in 2004 from my bedroom which has gone on to generate more than $25,000,000 in revenue.

BONUS #3: The $3.2 Million Email Campaign...

I'm going to include exact copies of the emails I wrote back in 2010 when I launched The Elevation Group for the very first time. They produced $3.2 Million dollars in sales in less than 7 days.

BONUS #4: How to Create Your Own Cash-Producing Information Product In Less Than 24 Hours...

 

This is a step-by-step instruction process that will teach you how to create your very own information product in less than 24 hours using the methods and services most of us are so familiar with.

- - - -

Again, outside of the hard work you need to invest in yourself and uncovering your own talents, it's not as complicated as it sounds.

I've boiled their success down to 3 points and will give you a simple route to follow once you get access to their data. While they know how to make millions, there are gaps between starting from scratch and where they expect you to start.

Needs a ladder to allow you to fill that gap. But that's a later post (hopefully later today...)
Enhanced by Zemanta